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by Dana Hyblerová
| Institution: | Brno University of Technology |
|---|---|
| Department: | |
| Degree: | |
| Year: | 2022 |
| Keywords: | Porterova analýza; SLEPTE; SWOT; rentabilita; likvidita; aktivita; produktivita; analýza rozvahy a výsledovky; finanční zdraví.; Porter´s analysis; SLEPTE; SWOT; rentability; liquidity; activity; productivity; analysis of balance and income statement; fin |
| Posted: | 3/25/2025 |
| Record ID: | 2240367 |
| Full text PDF: | http://hdl.handle.net/11012/205005 |
Financial analysis of selected company will be performed in my thesis. In the first part, theoretical bases will be introduced for practical use. Further, analysis of business environment – SLEPTE will be presented together with Porter's analysis and breakdown of internal business environment – 7S. Strenghts, weaknesses along with opportunities and threats for the company will be defined on the base of preceding analysis. In other words, SWOT analysis will be done. Financial analysis will be performed between years 2007 and 2011. Possible company's drawbacks will be solved in proposal part.
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