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Hodnocení finančního zdraví vybraného podniku a návrhy na jeho zlepšení: Evaluation of the Financial Health of the Selected Company and Suggestions for Improvement

by Dana Hyblerová

Institution: Brno University of Technology
Department:
Degree:
Year: 2022
Keywords: Porterova analýza; SLEPTE; SWOT; rentabilita; likvidita; aktivita; produktivita; analýza rozvahy a výsledovky; finanční zdraví.; Porter´s analysis; SLEPTE; SWOT; rentability; liquidity; activity; productivity; analysis of balance and income statement; fin
Posted: 3/25/2025
Record ID: 2240367
Full text PDF: http://hdl.handle.net/11012/205005


Abstract

Financial analysis of selected company will be performed in my thesis. In the first part, theoretical bases will be introduced for practical use. Further, analysis of business environment – SLEPTE will be presented together with Porter's analysis and breakdown of internal business environment – 7S. Strenghts, weaknesses along with opportunities and threats for the company will be defined on the base of preceding analysis. In other words, SWOT analysis will be done. Financial analysis will be performed between years 2007 and 2011. Possible company's drawbacks will be solved in proposal part.

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